Tobacco Industry News

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Consumers switching between tobacco types: Altria details shift in usage
According to a recent presentation by a representative from tobacco maker Altria Group Inc., smokers are more likely than ever to branch out and try different types of tobacco products. While Altria has a 42% market share in the cigarette category with its Marlboro brand, the company has observed that the numbers of cigarette and cigar smokers have flatlined amid health concerns about the dangers of smoking. Usage of smokeless tobacco products has increased as smokers try alternatives to cigarettes. The company is seeing tobacco users switch between multiple types of tobacco, and is developing new products to respond to this trend. Click here to read the full story.

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