Youth Prevention

Research

Cigarette Use Among High School Students — United States, 1991–2005
To examine changes in cigarette use among high school students in the United States during 1991-2005, CDC analyzed data from the national Youth Risk Behavior Survey (YRBS). The report, published in the July 7th issue of CDC’s Morbidity and Mortality Weekly Report, summarizes the results of that analysis, which indicated that, although lifetime, current, and current frequent cigarette use was stable or increased during the 1990s and then decreased significantly from the late 1990s to 2003, prevalence was unchanged during 2003--2005. To achieve the 2010 objective, the downward trend in youth smoking must resume.

Factors that may have contributed to the lack of decline in cigarette use include smaller inflation-adjusted annual increases in the retail price of cigarettes during 2003–2005 compared with 1997– 2001, less funding for comprehensive state-wide tobacco-use prevention programs, substantial increases in tobacco industry expenditures on tobacco advertising and promotion in the United States from $5.7 billion in 1997 to $15.2 billion in 2003, and potentially less youth exposure to mass media smoking-prevention campaigns.

Click here to view the entire report and here to access more information on the 2005 YRBS data. Click here to view a statement from Action on Smoking and Health focusing on the rising medical costs that will result from an increase in youth smoking rates.


Youth-rated movies contain more images of smoking than R-rated movies
Dartmouth researchers have determined that youth-rated movies contain more images of cigarette smoking than R-rated films. The research team studied the 100 highest grossing movies each year from 1996-2004, identifying that although smoking on screen has decreased over time, it was still depicted in 75 percent of youth-rated films in 2004, including G-, PG- and PG-13-rated movies. The images of smoking in these movies have a much greater potential to reach youth audiences, because they are seen by three times as many youths than R-rated movies. A report of the findings, called "Trends in Movie Tobacco Use: 1996-2004," was issued by the American Legacy Foundation, which funded the research with the National Cancer Institute. Click here to view the press release from Dartmouth, here to view a statement from the American Legacy Foundation, and here to read the entire report.


Path from first cigarette to addiction shorter than expected

Researchers at McGill University have found that signs of physical addiction to nicotine can occur as soon as five months after a first puff among teens. The study is published in the Canadian Medical Association Journal. Click here to learn more about the results.


Parental cigarette use related to increased cigarette and drug use among children
Research published in the Journal of Abnormal Child Psychology examines smoking, heavy drinking and marijuana use across three generations. The study indicates that the children of a parent who uses any of these substances are more likely to smoke, binge drink or use marijuana in adolescence and adulthood. Drug transmission across generations, the study found, was for a general tendency to use these substances rather than to use any one specifically, with the exception of tobacco. The children of cigarette smokers are more likely to use drugs in general and to use tobacco. Click here to learn more.

Using anti-industry messages to prevent smoking among high-risk teens
Research published in Health Education and Behavior examined whether reactions to anti-industry advertisements, the attitudes these ads target, and the relationship between these attitudes and smoking differed by social bonding and sensation-seeking risk factors among teens ages 12-17 years old. Results indicated that anti-industry ad reactions and the strength of anti-industry attitudes were comparable between high- and low-sensation seeking adolescents, whereas weakly bonded adolescents had less favorable ad reactions and weaker anti-industry attitudes than strongly bonded adolescents. Social bonding also moderated the influence of sensation seeking on anti-industry ad reactions. View the abstract for more information.


Teen girls smoke to look sexy

A study conducted by the New York City Health Department has found that the HBO show “Sex and the City” has a major impact on their decision to smoke cigarettes. The study found that teen girls:
- Think cigarettes make them look experienced, rebellious, and sophisticated
- See cigarettes as accessories like handbags and shoes
- Felt that smoking helped them fit in with their friends and socialize with older kids
- See smoking as a way to deal with stress and depression
- Continue smoking because they're afraid they'll gain weight if they quit
Click here to learn more.


Depression tied to risky behavior, including smoking, in teen girls

A study funded by the National Institute for Drug Abuse has found that girls who only occasionally used alcohol, tobacco, or drugs are two and a half times more likely to suffer depression than girls who abstained. Click here to learn more about the study, which has been published in the Archives of Women's Mental Health.


Effects of pro- and anti-tobacco ad messages on youth susceptibility

An article in the June 2006 issue of Nicotine and Tobacco Research examines the impact of exposure to pro- and anti-tobacco media on adolescents' susceptibility to smoking. The researchers found that recall of people smoking in television programs and pro-tobacco advertisements in stores was associated with susceptibility and that exposure to antitobacco ads on television protected against susceptibility. However, anti-tobacco ads were not sufficient to reduce the harmful effects of adolescent exposure to pro-tobacco media. View the abstract for more information.


Menthol cigarettes serve as starter products for youth
A study in the June 2006 issue of Nicotine and Tobacco Research uses data from the National Youth Tobacco Survey to demonstrate that menthol cigarettes are a starter product that may be associated with smoking uptake by youth. Menthol cigarettes are associated with higher levels of nicotine dependence than non-menthol products. View the abstract for more information.

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Resources

Screen Out! Guide helps parents address smoking in movies
At the World Conference on Tobacco or Health, the Smoke Free Movies Action Network launched ScreenOut!, the first campaign designed to help America's parents protect their kids against tobacco imagery in movies - a primary influence on new adolescent smokers. The campaign has developed a new tool for parents, the Screen Out! Parent's Guide to Smoking, Movies and Children's Health. The guide provides families with the facts about smoking in the movies and the trend's impact on youth smoking the United States. It also provides parents and civic groups the information, tools and strategies they need to make a difference on a national scale. Click here for additional information.

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International

Countries in the U.K. may increase minimum smoking age
Scotland is raising the minimum age to smoke from 16 to 18 following a statement by the British Medical Association calling for an increase. England and Wales are considering similar increases. Click here for information on the impending increase in Scotland and here for information on considerations by England and Wales.

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National

Lorillard to help curb illegal internet sales
Lorillard Tobacco Co. has signed an agreement with 33 attorneys general to terminate shipments of cigarettes to customers that are found by the states to engage in illegal Internet and mail-order sales, to reduce the amount of cigarettes made available to direct customers found to be engaged in the illegal re-sale to Internet vendors, and to suspend retailers found to be engaging in illegal sales from their incentive programs. A similar agreement was reached with Philip Morris USA in January. Click here for more information and to view the protocol.

Youth anti-tobacco activists hold rally at MPAA headquarters
Youth anti-tobacco activists held a rally at the headquarters of the Motion Picture Association of American (MPAA) in Washington, D.C. during the World Conference on Tobacco OR Health. They held a press conference calling on the MPAA to take action to reduce smoking in the movies, including requiring an "R" rating for any movies with a non-historical depiction of smoking. Click here for additional information.


Shareowners Push TimeWarner on Movies Depicting Smoking
In response to research from Dartmouth Medical School indicating a relationship between smoking depictions in movies and youth smoking, shareowners of TimeWarner have pressed the company to develop a policy regarding such depictions. Shareowners are now expressing concern about the new policy’s vague wording and potential loopholes, as well as the lack of discussion on implementation and enforcement. Click here to learn more.


Baffling Q’s and A’s highlight the truth® in new documentary-style campaign

The latest campaign from truth®, the American Legacy Foundation®'s national youth smoking prevention campaign, captures real people's reactions to the marketing tactics of the tobacco industry. The campaign, called truth® documentary for the style in which the ads are shot, features one correspondent and a camera crew investigating the absurdity behind some ideas from Big Tobacco. View the press release for more information.


Computer software aims to curb teen smoking through imagery
A computer software program, developed by the Canadian company Aprilage, shows teens what they will look like as they get older if they smoke a pack of cigarettes a day. Click here for more information.

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States

District of Columbia
Sen. Lautenberg says discounted cigarettes on Capitol Hill send wrong message to children
Senator Lautenberg, who co-sponsored the law banning smoking on airplanes, is hoping to do away with discounts on cigarettes at the U.S. Senate. He says that the discounts undermine efforts to curb youth tobacco use and send the wrong message to visiting schoolchildren. Click here for more information.


Hawaii
Tobacco sales to Hawaii youth remain low

Federally-mandated inspections of retail outlets have revealed that only 13 out of 221 stores visited in Hawaii sold tobacco to minors. According to the Health Director, the rates of illegal tobacco sales in Hawaii have dropped from 44.5 percent to 5.9 percent during the past 10 years. Click here for more information.


Illinois
Illinois tobacco retailers educated about fake IDs

The Coalition for Responsible Tobacco Retailing recently held a “We Card” training session for store clerks in Illinois to educate them about youth access laws and how to identify fake IDs. If an employee is caught selling tobacco to a minor, the state will fine the salesperson $50 and there may be local penalties as well. Illinois has a second party law allowing a cashier to refuse to sell tobacco if he or she has reason to believe the purchaser is buying it for a minor. Click here for additional information.


Indiana
Indiana youth prefer chewing to smoking

Survey results released by the Indiana Prevention Research Center indicate that there has been a shift from cigarette smoking toward chewing and pipe tobacco among high school students in the past year. Click here to learn more about the results.


Iowa
Youth smoking decreases in Iowa

The Iowa Youth Survey shows an 8% decrease in the youth smoking rate since 1999. The survey, sponsored by various state offices and Iowa State University, was given to more than 98,000 students in grades 6, 8 and 11. Click here to learn more.


New York
NYC releases list of businesses selling cigarettes to minors

New York Mayor Michael R. Bloomberg and Department of Consumer Affairs (DCA) Commissioner Jonathan Mintz have released a list of 195 "dirty dealers" in New York City that have had their tobacco retail licenses revoked over the past two years for selling to minors on two or more occasions. Overall, the investigation found that 84 percent of cigarette dealers do abide by the age restriction. Click here for additional information.


Mississippi
Mississippi tobacco control program works with churches to prevent youth smoking

The Partnership for a Healthy Mississippi is partnering with churches to raise awareness about the dangers of smoking among 4th-6th grade children. The faith-based organizations received $1,500 grants which they have used to develop materials that incorporate scripture and other faith-based references with tobacco education activities. Click here to learn more.


Missouri
Annual sting catches no Missouri businesses selling tobacco to minors

This year, the Springfield-Greene County Health Department was pleasantly surprised when none of the 50 randomly selected stores it visited sold tobacco to a minor. This is the first time in the 10-year history of the sting operations that 100% compliance has been achieved. Click here for more information.


Montana
Adolescent smoking down but chewing up in Montana

The 2005 Youth Behavior Risk Survey examined approximately 2,000 youth in Montana, finding a decrease in the rate of smoking from 12 percent in 2001 to 7.8 percent in 2005 among middle school students, and from 28 percent smoking in 2001 to 17.1 percent in 2005 for high school students. However, use of chewing tobacco jumped from 8 percent five years ago to 13.5 percent last year among high schoolers. Click here for additional information.

Montana conducts sting operations to reduce sales of cigarettes to youth
The Montana Department of Public Health and Human Services has been working with Havre Encourages Long-range Prevention (HELP), a nonprofit agency that conducts sting operations to help the state reduce sales of cigarettes to minors. HELP conducts about 1,200 inspections throughout the state in one year. Click here to learn more.


Ohio
‘Debunkify’ campaign targets young tobacco users in Ohio

The Ohio Tobacco Use Prevention and Control Foundation has launched the second phase of stand, its youth smoking prevention program. The new campaign aims to debunk common misperceptions about tobacco use and secondhand smoke among 12- to 24-year-olds in the state. The campaign began with a 4-week teaser program consisting of mysterious “DEBUNKIFY” ads and life-sized cutouts placed in public areas around the state. For more information on Debunkify, visit www.debunkify.com.


Pennsylvania
Pennsylvania promotes anti-chewing tobacco message at Little League Baseball World Series

The Pennsylvania Department of Health promoted an anti-chewing tobacco message at the Little League Baseball World Series held in Williamsport on August 18th-27th. The Department has partnered with Oral Health America's National Spit Tobacco Education Program (NSTEP) to provide educational materials to attendees about the dangers of chewing tobacco. The Department also launched a new Web site on Aug. 18th, http://WhereIsPete.org, which is a teaser of an upcoming anti-chewing tobacco advertising campaign that is set to air in mid-September. Click here for more information.


South Carolina
SC now fining youth for possession of tobacco products

South Carolina has passed a state law that will fine youth $25 if they are caught possessing cigarettes or other tobacco products. Click here to learn more.

Teen Smokers Face Penalties Under New Law
South Carolina minors caught with cigarettes or other tobacco products will face a $25 fine, community service and forced enrollment in an approved smoking-cessation program under a new law aimed at preventing youth tobacco use. Supporters say the law could help curb teen smoking and give parents and schools another tool to prevent minors from using tobacco products. Click here for more information. Click here for more information.


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